Staff | Thought Leadership

Plans are underway to completely rebuild the Metro Center on Pacific Avenue in downtown Santa Cruz. (Dan Coyro -- Santa Cruz Sentinel)MARTA recently celebrated its successes and highlighted upcoming programs with regional thought leaders at its 2015 State of MARTA breakfast. Transformation: Good to Great was the theme of the event which kicked off with opening remarks from Therese McMillan, Acting Administrator for the Federal Transit Administrator.

In her speech, McMillan congratulated MARTA and the City of Atlanta on the opening of the Atlanta Streetcar and also urged metro Atlanta residents to publicly voice their support for MARTA to state and federal elected officials.

Erin Coleman, WSB-TV news anchor, emceed the breakfast and Ed Baker, publisher of the Atlanta Business Chronicle, moderated the conversation on MARTA’s role in metro Atlanta’s future growth and development.

In a keynote address, MARTA GM/CEO Keith T. Parker shared the vision for the Authority’s future and encouraged the audience to take a S-E-A-T.

“We’ve created an easy acronym that we will use to engage with the community,” Parker said. “Each letter represents a powerful new way for MARTA to connect with our friends, partners and supporters.

The “S” stands for Service. From this point forward, MARTA is going to constantly be on the lookout for new ways of delivering our service to customers. The “E” stands for Economy.  Economic empowerment and economic development are important to MARTA and to the future of the metro Atlanta. The relationship between workforce development and economic competitiveness cannot be overstated and it has been key to selecting the agency’s Transit Oriented Development stations. Read more